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a woman with face paint and flowers on her head for day of the dead festival
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Day of the Dead at Pueblo Bonito Vantage San Miguel de Allende

In San Miguel de Allende, October carries a particular kind of magic. Marigold petals line the cobblestones, candlelight flickers against centuries-old walls, and the city turns its attention to Día de los Muertos, one of Mexico’s most cherished traditions. This year, Pueblo Bonito Vantage San Miguel de Allende invites you to celebrate with two special events that honor Mexico’s rich cultural heritage through art, gastronomy, and tradition.

On October 31, from 8:00 to 11:00 PM, Casa Bistro Terrace becomes the stage for an evening devoted to art, heritage, and indulgence. At its heart is the Catrina Contest, a festive celebration of La Catrina, the graceful skeleton figure who has come to embody the beauty, wit, and symbolism of Mexican culture. Guests are invited to dress as La Catrina in their most inspired interpretation, honoring a tradition that reminds us to celebrate life with style. 

Those who join the contest are treated as honored guests. Participants enjoy the full food and beverage package at no cost. Registration may be complete via WhatsApp at +52 415 149 0234. The prizes are worth dressing up for. First place wins a one-night stay at Pueblo Bonito Vantage San Miguel de Allende with breakfast for two. Second place receives a tasting menu for two at the property’s LaFrida Restaurant, paired with non-alcoholic beverages. Third place enjoys a 60-minute massage for two at the Aromatika Spa, a perfect way to unwind after a night of celebration. 

Of course, a celebration this special deserves a menu to match. The evening unfolds across five stations, each one a tribute to Mexican flavor. Begin with traditional street food, including garnachas, then move on to slow-simmered Mexican stews full of depth and comfort. From the Milpa honors the cornfield cuisine at the root of so many Mexican dishes, while the dessert station offers a sweet finish worthy of the occasion. An open bar keeps the evening flowing, and a DJ and live show set the rhythm until the final hour. 

What makes the night so memorable is the setting. San Miguel de Allende is a place where tradition is lived rather than staged, and Pueblo Bonito Vantage brings that spirit to the terrace with warmth and refined hospitality. Whether you arrive in full Catrina splendor or simply come to soak in the atmosphere, you will find yourself part of something rooted in history, community, and joy. 

General admission is $2,500 MXN per person and includes all five gastronomic stations, the open bar, and the entertainment. 

An Evening of Memories and Mexican Cuisine at LaFrida

The celebration continues on November 1 with a special evening dedicated to the flavors, memories, and traditions of Día de los Muertos. From 5:30 to 10:30 PM, LaFrida, the hotel's signature gourmet restaurant, will host an intimate culinary celebration that pays tribute to Mexico's rich gastronomic heritage and the cherished tradition of remembering loved ones who have passed.

Known for its sweeping views of San Miguel de Allende, eclectic décor, and sophisticated approach to Mexican cuisine, LaFrida provides a memorable setting for this special occasion. Under the direction of Chef Anaisa Guevara, the restaurant brings together regional influences, seasonal ingredients, and time-honored culinary techniques, reimagined with a contemporary touch.

For this special evening, guests will be treated to a tasting menu inspired by the flavors and culinary traditions of Mexico. More than a dinner, the occasion is an opportunity to reflect on the connections between food, family, and remembrance. Throughout Mexico, favorite dishes are lovingly prepared and placed on ofrendas to welcome the spirits of departed loved ones. At LaFrida, that same spirit of honoring the past through food takes center stage, inviting guests to appreciate the stories and traditions behind Mexico's celebrated cuisine.

The dinner is priced at $2,500 MXN per person, and reservations are required. Guests may reserve through OpenTable or by contacting the restaurant via WhatsApp at +52 415 120 6000.

Make the Most of Día de los Muertos in San Miguel de Allende

Together, these two events offer distinct ways to celebrate one of Mexico's most meaningful holidays, from the colorful artistry and festive atmosphere of the Catrina Contest to an intimate evening of fine dining at LaFrida.

Consider extending your visit with a stay at Pueblo Bonito Vantage San Miguel de Allende, where you can enjoy both celebrations while exploring the city's extraordinary Día de los Muertos traditions. Throughout the historic center, elaborate ofrendas, marigold displays, and cultural festivities bring the holiday to life, offering a memorable glimpse into the customs that make this season so special.

Join us on October 31 and November 1 for two unforgettable evenings honoring the past while celebrating the present. For more on Día de los Muertos in San Miguel de Allende and the city's seasonal festivities, click here.